Radio Advertising Agency in Nigeria for Brands Making an Impact
Brands in Nigeria prefer radio advertising because they can choose their audience and target a mass market at a reasonable cost
Our experienced marketing consultants work with the best radio stations in Nigeria. We have thorough strategy sessions with you to determine the best strategy for pushing out your brand & create content and adverts on top radio stations like Wazobia FM, Ray power FM, Smooth FM advertising, Inspiration FM, Radio lagos, Cool FM and Premier FM . Besides the well-known national radio stations we can also arrange adverts on smaller more local stations which are popular regionally to improve targeting.
We will have your brand broadcasting on the airwaves throughout Nigeria in no time at all!
From adverts slots on breakfast shows, call ins, Talk shows, news and sports broadcasts we'll make sure you get heard.
Radio Demographics in Nigeria
Amazingly radio is the leading home advertising channel in Nigeria.
Over 90% of Nigerian reported listening to radio weekly in a recent survey.
The audience of radio listeners is diverse in Nigeria, this has led to over 300 radio stations sprouting all around Nigeria
Why radio advertising works
Consumers in Nigeria say radio adverts influences them to make purchases.
Research indicates that several industries from Banking to electronics to beauty and FMCG goods have radio as 20-46% of their marketing mix. They find radio advertising to be effective & affordable.
Radio Jingle production
We work with the best studios, script writers and voice over artists in Nigeria to produce amazing jingles for a wide variety of products. Lets hook you up with background music for videos, corporate videos , slideshows and animations
Our Radio Advertising Services
We offer you the best Radio advertising services at reasonable prices. Lets help you create professional media planning and media buying campaigns to ensure your products and services on radio targeting the right audience.
Radio media buying
Media buying does not need to be a complicated chore for your company. We help business with thorough media planning strategies that enable them save money yearly
Program Sponsorship
By sponsoring programs your your audience care about, we can get your brand associated with various social intervention causes you can reach a desirable demographic of decision-makers and upscale consumers.
Radio Advertising Spots
Lets help you choose the best radio stations and the optimal number of spots you should buy today be heard in a day. We help our clients get the on demand prime drive time hours between 5 p.m. and 7 p.m. at the best prices.
Script & Jingle creation
Nothing drive home your message like a catchy jingle. We realized that, that makes us work towards quality that sticks to memory, so next time a listener sees an online Ad, they will immediately associate your jingle with your solution
Influencer Marketing
Lets help you push your products and services through radio personalities that matter. We have profiled several presenters and personalities who could do wonders for your brand.
Radio Talk Shows
Speak to your customers who listen to talk shows whether locally or nationally through Kong Marketing Agency.We have partnered with several talk show hosts and radio stations in Nigeria to give your business the platform to thrive.
Advertise on the best Radio stations in Nigeria
Reach Nigerians with Radio Advertising campaigns on the most popular radio stations throughout Nigeria
Advertise on Beat FM
Engage with your audience & sell your products with Radio commercials on the Beat 99.9FM
Advertise on Cool FM
Reach Nigeria with the Network on Cool FM 96.9 Lagos, Cool FM Abuja and Cool FM Kano
Advertise on Eko FM
Advertise on this Lagos premier radio station, get good access to Yoruba listeners in Lagos
Advertise on Hot FM
We make media buying on popular radio stations like
Hot FM 98.3 easy & affordable
Advertise on Inspiration FM
Media buyers interested in Radio Advertising in Nigeria choose Inspiration 92.3 FM always
Advertise on Smooth FM
We make Radio advertising on Smooth FM and the best radio stations in Nigeria Easy
Splash FM Commercial
Splash FM is one of the best radio stations in Ibadan, Nigeria that listeners & advertisers love
Wazobia FM Adverts
Radio advertising on the best Pidgin English Radio station in Nigeria at the best rates
What Our Clients Are Saying About Us
I had to change my Radio advertising agency due to his cost of radio advert in Nigeria. I was lucky to pick the media buyers at Kong Marketing because I got good advertising rates. They helped us with cheaper rates with more value.
Deborah Uche
The radio advertising media planners helped reduce our radio Advertising budget and increased our sales. Our main issue was getting a honest team that will buy media as reported and offer radio monitoring
Oluwagbenga O.
We reached out to them when we wanted to create advertising jingles in Nigeria. They work with our communications team to craft IMC messages that went beyond radio channels. They are the best in Radio I worked with.
Asalu Alade
Getting accurate information on Radio promotion costs in Nigeria led us to Kong Marketing. We bought commercial spots on Wazobia FM, Smooth FM and Cool FM at very good rates. I’d recommend them any day.
Onyinyechukwu H.
We wanted advertising jingles in Nigeria for our FMCG brands when we reached out Kong Marketing. Beside professionalism. I have to admit they are one of the top Radio advertising agencies I have engaged.
George Amadi
They are quite good at Radio advertising. We started discussions after making enquiries on Smooth FM advertising rates. We decided to work with the creative and media buying team on Radio strategy for Nigeria.
Temitope Momodu
Request a Radio Advertising Consultation
Radio Advertising Inquiry Form
Our initial Radio Advertising consultation is free. Do not hesitate to contact us.
Radio Advertising Frequently Asked Questions.
Feel free to poke around these help topics to find just what you're looking for.
Is radio advertising effective in Nigeria?
Radio advertising is an effective low-cost conventional marketing medium through which businesses can reach a huge consumer base. Marketers often mix it with other marketing channels. Radio advertising results can differ due to populations and spending power of people living in the locations you're targeting.
I would like to get radio advertising in Nigeria, who do I contact?
Feel free to reach us on 08082459525 or send a mail to hello@kongmarketing.com one of our agents will get across to you about radio advertising
I am interested in Radio advertising, what information do you need to create a radio media plan?
In order for our media planners to create a custom plan for your business, there is some information we would like to know before getting started.
What radio station(s) would you like to advertise on?
What locations are you targeting for your radio campaign?
Which market segments are we targeting?
When will you like the radio ads to start running and for how long?
What are your radio advertising goals and objectives?
What is your estimated radio advertising budget?
How long are your radio commercial slots, Do longer radio adverts cost more?
Standard radio advertising slots are 60 seconds and less in most radio stations in Nigeria. While encouraging advertisers to focus on delivering the message of the advert, we know that lengthy ads eventually mean a bigger radio budget. Need to know about the advert rates for 15 seconds, 30 seconds or 60 seconds for the best radio stations around you, do not hesitate to contact our media buyers for a radio advertising quote today.
How do I go about radio advertising in Nigeria?
We understand radio advertising can be complicated in Nigeria, our agency is here to make things easy for you by taking away the stress that comes with producing radio jingles and media planning for radio campaigns. We work with the best studios and production houses to create high quality radio commercials. Our radio media planners are exceptionally talented at negotiating and buying very good airtime and commercial slots at very good rates so that you can make an impact with advertising on radio.
Is radio advertising effective in Nigeria?
Radio advertising is an effective low-cost conventional marketing medium through which businesses can reach a huge consumer base. Marketers often mix it with other marketing channels. Radio advertising results can differ due to populations and spending power of people living in the locations you're targeting.
How much does radio advertising cost in Nigeria?
There are so many factors that determine the cost of radio advertising in Nigeria, to the extent they usually don’t write the cost on their websites i.e. the location of the radio station, minutes used, if it is live /recorded, number the slots etc. On the average a radio station in Lagos can go as low as ₦5,000 for a slot but they usually don’t allow only one slot.
Who can I reach with radio advertising in Nigeria?
With our relationship with over 73 radio stations in Nigeria, you have the potential of reaching 100 million Nigerians. Radio still remains a top channel for businesses who want to reach the middle class, who also have an average listeners age of 40.